Esther Williams said, “wisdom is a useless gift unless you share it” and I couldn’t agree more.

I like to share what I have discovered about creating amazing user experiences, embracing creativity, and sustaining a successful freelancing career.


In 2016, I published my first book, ‘User Experiences that Matter’ followed by ‘Mastering Freelance’ the next year. I agree with Esther, what is knowledge if you don’t share it?


I write a newsletter every two-four weeks. I'll let you decide if it’s any good but people seem to stay on.

*In fact, thousands of smart people incl designers from Amazon, IDEO, Figma and Shopify

All writing