User Experiences that Matter

Great user experiences create happy, loyal users. They love spending time and money with companies who have invested in their experience. But where do you start in creating a great user experience? Let this book help you with that.
What's inside
With so many wildly successful businesses out there, we are left wondering what they did to get there and how they stay there. Is there a magic bullet? Did they make a deal with the devil? The answer is actually far more simple than you’d imagine. It turns out that they just value their customers by creating great user experiences for them. Whether it’s their product, their website, or even their customer service – a business rises or falls on the experience their customers have.
In User Experiences that Matter, I give you an introduction to creating great user experiences by focusing on the human using the product.
I'm already sold
Rachael Perry

Rachael Perry

Editor-in-Chief, Toast

“Anton has the rare ability to engage with user insights and business needs to produce a truly remarkable experience, which resulted in a product that out-performed our goals. Anton is open to exploring all kinds of solutions, and he taught us how to really serve our users. I'm grateful to have worked with him.”
What is UX Design?
Let’s start by understanding what User Experience really is, what it isn’t, and why it matters. Our first chapters will clear these up as I think it’s important that we are all on the same page.
Hear it from the Professionals
One of the virtues I hold dear as a UX Designer is my curiousity about how things work. I’ve had the opportunity to meet and work with so many talented people that I could likely do an entire book with just interviews.
  • Emil Ovemar, TocaBoca
  • Marcus Woxneryd, ustwo
  • James Gill, GoSquared
  • Paul Jarvis
  • Mikael Cho, Unsplash
  • Kieran Rheaume, DesignerNews
Designing for real people
User Experiences are created out of love and a deep desire to make things better. These final chapters will cover just this – the importance of creating something for PEOPLE rather than “users”.
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Stefan Helgesson

Stefan Helgesson

Chief Development Officer, Keystone

"Outrageously good. Few people have Anton’s eye for details. I have hired Anton for several projects ranging from brand strategy, UX/UI makeovers to complete designs. He has always delivered top notch, stellar work. I was deeply impressed by his ability to take an overly complex user interface and make it easy to use in just a few steps. You can easily tell that his decade of acquired knowledge in design and usability makes him stand out among other UX experts. It’s always reassuring to know he is on your side no matter what design project you have."