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About me I am a positive minded guy in my late twenties. I support Liverpool FC, love music and enjoy Apple products. I am happily married and have a wonderful dog named Meta. I love French things. |
Strengths I help individuals and companies to create online strategies and concepts, help them with trends in digital media and how to utilize digital media. I have nearly 10 years of experience (see below) in Art Direction and do design work for agencies all over the world. See my resumé below or download as PDF. |
Contact me Feel free to email me on anton@lepetitgarcon.com or give me a call on +46 733 142934. You should follow me on Twitter here and connect with me on LinkedIn here. |
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Officially starting my own business. Looking for clients! Need help with design, strategy or creativity? Get in touch! |
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| Awards and honors | ||||||
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Hyper Island 2009 RMI Berghs Hyper Island The FWA Guldägget 2004 Taschen 2002 Cresta Award The FWA Cannes Cyber Nom. Revolution Award NMA Effectivness |
Responsible for their Portfolio-module, assigning lecturers and quality of student portfolios Speaker at RMI Berghs 2005 & 2006 about creativity online Speaker at Hyper Island 2005 & 2006 about creativity online Björn Borg / S/S Collection Spray/Lycos - Make Love Not Spam Taschens 1000 favorite websites Absolut Vanilia Absolut Vanilia Absolut Vanilia Levi's - Lost Change RSPCA Online 2001 |
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| Work experience | ||||||
| Le Petit Garcon Creative Director / Founder Global April 2009 - |
I help individuals and agencies all over the world to create online strategies and concepts, help them with trends in digital media and how to utilize digital media. Working with clients from all over the world gives me a much broader spectrum of clients and projects than I've ever had before. Thanks to e-mail and Skype, communicating is a seamless experience.
"Anton is an excellent art director. He understands requirements and contributes with creativity. From research to strategy and creative execution Anton delivers great work on a constant basis."
Alexander Rauser, CEO, Omnia Connect Dubai |
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| Mubito Creative Director Malmö, Sweden November 2008 - April 2009 Mubito filed for bankruptcy in April |
Mubito offered a unique direct-to-consumer platform for the music and entertainment industry. I had an overall responsibility for all creative work. I was also guiding and managing the creative team (both front-end coders and designers, around 10-15 persons) and I was responsible for developing the Mubito brand. "I had the pleasure to work with Anton on both a general and a project basis. Anton has a great knack of understanding not only the principles of design, but more importantly the user or commercial needs driving a particular creative challenge. We worked on numerous new media design and communication related projects together.
Anton has a strong hands-on grasp of new media space and understands the implications of social networking and the new world of communication better than any creative I've met. I learn about a lot of new tools and apps from Anton. Personally, Anton is an intelligent, easy-going guy who's fun to work with. There's always time to discuss something interesting." Andrew Martyn, Founder, Mubito "Anton is an excellent creative director combining efficiency with great openness and energy. We worked together in challenging conditions and achieved strong, tangible results. Anton is also a delight to spend time with and I consider him a friend as well as a valuable colleague." Michael Bayler, Owner, Michael Bayler and Associates (business partner) |
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| Bates Y&R Senior Art Director Copenhagen, Denmark January 2008 - November 2008 |
Bates Y&R is winner of the Advertising Effectiveness Awards 2004-2008 in Denmark. I was responsible for concept creation as well as art direction for interactive media. I was also responsible for trends in digital media to ensure highest quality in creativity and effectiveness. Clients: Chrysler, Dodge, Danske Spil, DSB, Mercedes-Benz and Post Danmark "I think very highly of Anton. He understands (or writes) a concept beyond on- and offline level and is capable of transforming it into eyecatching, sometimes thougthful digital communication. He understands the people-side of the net and is able to work with it - which is quite rare in the ad-busines. On top of all that he has a really nice kind of non-swedish underplayed humour." Søren Nohr, Partner, copywriter and creative chief, Bates Y&R
"Anton is a very talented creator and also a person that I have enjoyed working with immensely. A definitive strength of his is that his creative solutions are also valid from a commercial point-of-view without losing creative edge. Working with Anton means that, as a Project Manager, you can always be sure that you will be able to deliver to the client with quality and on time." Pål Katsler , Director, Digital Media , Bates Y&R |
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| ANR.BBDO Web Director Stockholm, Sweden August 2006 - January 2008 |
ANR.BBDO is considered amongst the best advertising agencies in Sweden and part of the BBDO network. I was responsible for concept creation and art direction and for interactive media. Managing projects in partnership with agencies like B-reel and Acne Digital and educating the company about digital media. Clients: Bredbandsbolaget, Hyresgästföreningen, Mercedes-Benz, Arla, Majblomman and Folksam "Anton is a valued co-worker, always delivering great design. He is also one of the most well-oriented online-art directors I ever had the pleasure of working with; always keeping an eye out for new trends within design and tech within the fields of digital media." Ulrika Schreil, Account Manager, ANR.BBDO |
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| Starring Art Director Stockholm, Sweden July 2004 - August 2006 |
Starring (formerly Moonwalk Sthlm and now Syrup Sthlm) is one of Sweden's most awarded agencies. I worked as an Art Director on major projects like amfpensions.se, ica.se, hm.com as well as Guldagget-winner Spray (Make Love not Spam). Clients: AMF Pension, Pfizer, ICA, Björn Borg, Trygg Hansa, Ticket, H&M, SBAB and Spray "Anton var en kreativ och noggrann Art Director på Starring. Vi jobbade ihop under ganska lång tid och jag rekommenderar honom varmt." CG Neuman, Owner, Starring Ltd AB |
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| Le Petit Garcon Founder / Art Director Global 2003 - 2007 |
Art direction and Animation work for selected clients, mostly within fashion, technology and music. Clients: Nokia, Diesel, Tiger of Sweden and Blueprint. |
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| Projector Designer / Art Director Stockholm, Sweden June 2002 - June 2004 |
Formerly known as Kabel New Media, I was Designer / Art Director on major projects like gb.se and award winning campaigns for Absolut Vodka (Absolut Stella and Absolut Vanilia). I was also part of the creative team that was responsible for the launch of Ben & Jerry?s in Sweden.
Clients: GB Glace, Absolut Vodka, Electrolux, Ben & Jerry's and EMI Virgin "I worked with Anton on several projects. Anton is easy to work with, have great ideas and a talent for graphic design." Dan Lindgren, Interactive Designer, Projector |
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| Lateral Art Director / Internship London, United Kingdom June 2001 - December 2001 |
Design internship as a part of my education at Hyper Island. I worked heavily on interactive pieces for Levi's US as well as award winning campaigns for RSPCA. Clients: Levi's, the RSPCA and Boddingtons |
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| Education | ||||||
| Hyper Island New Media Design Karlskrona, Sweden August 2000 - May 2002 |
Internationally acclaimed as one of the worlds best educations within new media | |||||