The Sliding Scale of Giving a Fuck

One day, we were going a few rounds over a small detail (I can't even remember what it was, honestly) when Andy suddenly brought the conversation to a halt:



Hold on a second. I'm like a two-out-of-ten on this. How strongly do you feel?

I'm probably a six-out-of-ten, I replied after a couple moments of consideration.

Cool, then let's do it your way.

...

Someone said to me once: if everything is an emergency, then nothing is.The Sliding Scale of Giving a Fuck

I write a newsletter every two-four weeks. I'll let you decide if it’s any good but people seem to stay on. In fact, thousands of smart people incl. designers from Amazon, IDEO, Figma and Shopify are subscribers.

It is not always the most entertaining, nor the most educational.

loïc limbio

subscriber

I write a newsletter every two-four weeks. I'll let you decide if it’s any good but people seem to stay on. In fact, thousands of smart, humble people incl. designers from Amazon, IDEO, Figma and Shopify are subscribers.

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