Simplicity is a war

This post was originally titled “simplicity is a battle”, but it dawned on us that that’s not strictly true – battles can be lost, while a war can still be won. Similarly, you can win battles while still losing a war. Simplicity is a war because it’s eroded in small battles that occur daily, often faster than the blink of an eye. You can win many battles for simplicity, but still end up with a complex product or company.

Simplicity is a war. And it’s being lost with thousands of tiny battles.Simplicity is a war

Great post by James, made me think of an old post of mine that, for an unknown reason, has been getting some significant organic traffic - Why simple is hard.

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I started my newsletter back in 2015 and have been sharing my thoughts and reflections on creating better user experiences, running a successful business, and designing products. I'll let you decide if it's any good, but people have stayed since the very beginning.