Simplicity is a war

This post was originally titled “simplicity is a battle”, but it dawned on us that that’s not strictly true – battles can be lost, while a war can still be won. Similarly, you can win battles while still losing a war. Simplicity is a war because it’s eroded in small battles that occur daily, often faster than the blink of an eye. You can win many battles for simplicity, but still end up with a complex product or company.



Simplicity is a war. And it’s being lost with thousands of tiny battles.Simplicity is a war

Great post by James, made me think of an old post of mine that, for an unknown reason, has been getting some significant organic traffic - Why simple is hard.

I write a newsletter every two-four weeks. I'll let you decide if it’s any good but people seem to stay on. In fact, thousands of smart people incl. designers from Amazon, IDEO, Figma and Shopify are subscribers.

It is not always the most entertaining, nor the most educational.

loïc limbio

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I write a newsletter every two-four weeks. I'll let you decide if it’s any good but people seem to stay on. In fact, thousands of smart, humble people incl. designers from Amazon, IDEO, Figma and Shopify are subscribers.

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