Hey Google, stop trying to redefine privacy

The CEO also makes it all sound like Google has been protecting the user’s privacy all this time, seemingly pretending that all those privacy offenses it had to deal with in recent years never happened. From the get-go, Pichai makes it sound like Apple is turning privacy into a luxury good — Apple’s name isn’t used, but it’s abundantly clear what he meant when he said that Privacy Should Not Be a Luxury Good.

Nobody said that privacy should be a luxury good, and it’s absolutely fine that Google is doing more to improve user privacy. The only reason Pichai can make that argument is because previous versions of Google products didn’t offer the cheap privacy he envisions to everyone, which is what Pichai’s Google wants to do now.

Comparatively, privacy and security have been core Apple product features for a few years now. Before that, Apple never dealt in user data. The only reason you would say Apple’s privacy is expensive is because you had no alternative from Google. Just last year, it was discovered that Google logged location data without explicit user permission, which is probably the number one reason why location privacy is now a priority for Google.Hey Google, stop trying to redefine privacy

The two reasons Google is offering this cheaper Pixel is:

  1. At the previous price point (~$1000) they did not manage to produce/sell any significant volume.
  2. More users = more data. Not necessarily to sell but surely to use.

    Anyone who thinks this is for any other reason is not thinking straight.
Get more writing like this

Sign up and get new writing, just like this, every other two weeks. Unsubscribe any time (I'm not a dickhead).

Latest writing

Delight Comes Last

The Cost of Lies

Big Mood Machine

Simplicity is a war

The next iPhone

Working as a UX-lead

Leadership or management

Everyone should own a dog

Silence is gold

Cameras that understand

Humans, not users

Keeping AI Honest

Right to privacy

2018 in review

What’s my location?

The State of UX in 2019

Why scrap scrappy?

I’m taking a break

Organized for browsing

Stay humble, stay eager

The iPhone Franchise

Why Small Teams Win

Back to Work!

The Bullshit Web

Just keep at it

Let them eat cake

Netflix Culture



Vanity Metrics

Tech is not Neutral


Whose risk?

Why Small Teams Win

Phone Bored

Karim Rashid

Dieter Rams

Bleeding Out

Fake News is spam

Conversational Design


Bye bye Facebook


The seat at the table


Love letters to trees

Pricing Philisophy



Make me think

The Future of Retail

Hawaii Missile Alert

2017 review

Why Design Systems fail

What You Build

Checkout for Winners

Living a Testing Culture

What do you do?

Creative Class

How To Predict Your Future

Carpe Diem UX-designers

What´s Good Design?

Chasing Growth



A Redesign

Design quotes




Designing for Mobile

Is Less More?

Why Simple is Hard

Pricing It Perfectly

Failure, Reflect, Renew

Trusting Your Gut

Built to last

An Eye on the Future


Working with me

UX Design explained

Great user experience

Naming your icons


Due to a late cancellation on a project, I have availability from August 19. Let's talk!